Sauber to Auction F1 2025 Car Model After O2 Arena Launch Event
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Sauber announces that the show car used in the F1 2025 livery launch at London’s O2 Arena will be auctioned online through F1 Authentics. The unique collector's item marks a historic moment for Formula 1.
Sauber, one of the most established teams in Formula 1, has announced an exciting opportunity for F1 enthusiasts and collectors alike: the team will auction the show car used in the F1 2025 livery launch at London’s iconic O2 Arena. The auction will take place in collaboration with F1 Authentics, the official platform for F1-related memorabilia and collectibles.
F1 2025 Livery Launch: A Historic Moment in Formula 1
On February 18, 2025, all 10 teams will gather in London to unveil their new liveries for the upcoming Formula 1 season. The event will be a monumental occasion for the sport, as it marks the first time in F1 history that all teams will reveal their 2025 liveries during one evening at the O2 Arena. As part of this historic celebration, Sauber will showcase a model of their F1 2025 car, which has been specially designed and painted by Memento Exclusives.
The Sauber model, which will be on display during the launch event, has been meticulously crafted and painted in the team's official 2025 colours. The project has been kept confidential until the big reveal, adding an element of anticipation for both fans and collectors alike. Following the event, the model will be available for purchase through an exclusive online auction, allowing a lucky collector to own a piece of F1 history.
The Auction: A Rare Opportunity for Fans and Collectors
The auction for the F1 2025 Sauber show car will open online on Tuesday, February 11, 2025, via the upgraded F1 Authentics platform. Bidders will have the chance to place their offers in the lead-up to the February 18th launch event. This auction offers a unique opportunity to own a genuine piece of Formula 1 history, as the car will have been showcased at the inaugural event at the O2 Arena, where all 10 teams unveil their liveries for the first time ever.
Barry Gough, CEO and founder of Memento Exclusives, expressed his excitement about the collaboration: “We are proud to continue strengthening our partnership with Sauber, having worked with them for many years now. This launch car auction offers fans and collectors the chance to own a genuine piece of history, which will feature at the inaugural event held at the O2 Arena. This is the first time all ten teams have unveiled their liveries in one place, so to be contributing one of the featured cars is an honour.”
Sauber’s Commitment to Precision and Craftsmanship
Stefano Battiston, Chief Commercial Officer of Sauber Motorsport, also shared his enthusiasm for the auction: “We are thrilled to offer fans and collectors alike the opportunity to acquire a truly unique piece of F1 history. Collaborating with Memento Exclusives to bring this car to life has been an incredible experience, and their commitment to detail ensures that it embodies the precision and craftsmanship that define Formula 1. Through F1 Authentics, we are excited to launch this exclusive auction, giving collectors a rare chance to be part of the fabric of our sport.”
As part of the celebration of Formula 1’s 75th anniversary season, the unveiling of the new 2025 liveries represents a pivotal moment for the sport, with the O2 Arena event offering a glimpse into the future of F1’s design and innovation. Sauber’s participation in this groundbreaking event, along with the auction of their show car, further cements the team’s commitment to bringing fans closer to the sport.
Looking Forward to the 2025 F1 Season
The F1 2025 season promises to be a thrilling chapter in Formula 1 history, with new liveries, improved cars, and fresh challenges on the horizon. For fans and collectors, the chance to own a piece of F1 history by purchasing the Sauber show car model is a rare and exciting opportunity. As the countdown to the launch event continues, anticipation for the 2025 season and the unveiling of new liveries builds, signaling the start of an exciting year in Formula 1.
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